How Many Types of SEO Are There?

SEO stands for Search Engine Optimization and it is a method that increases the quality and 
quantity of the traffic towards a particular website. As a result, it increases the visibility of the 
website to the web search engine.

That being said, SEO is a complex undertaking that optimizes a website that increases the 
website’s position on search engine result pages (SERPS) on different sites like Google, Bing, 
Yahoo and others with similar nature. In short, the ultimate goal of SEO is to increase organic 
traffic from search engines.

In short, it draws traffic towards the website that will ensure the productivity of a particular 
business venture.

SEO has the following benefits:

1.    It creates brand credibility and awareness online;

2.    It leads to the best user experience and serves as a primary source of leads;

3.    It results in a high conversion rate that results in better cost management.

With the above-mentioned benefits, SEO is one of the vital undertakings to be carried out to 
boosts the popularity of a particular company or even a brand.

To efficiently manage the traffic of a website, the SEO industry came up with the different 
types to break down the process into simpler processes and these include the following:

1.    Technical SEO – it increases a website’s visibility using a technical parameter to ensure 
that search engine crawlers can index the webpage.

2.    On-page SEO – generally SEO ranks the website as a whole while on-page SEO focuses 
on the page basis.

3.     Content SEO – this refers basically to the quality of the page content and how to make 
it popular and this is a subset of on-page SEO

4.    Off-page SEO – this type concentrates on the technique on how to rank a website and 
not on its content

5.    Local SEO – it promotes local businesses only where clients are expected to visit

6.    Mobile SEO – it ranks a website using only mobile phone devices

7.    eCommerce SEO – it optimizes different web pages to promote.

SEO is a complicated undertaking if you are not trained. If you are in need to boost your 
visibility online, you just need to follow guidelines to effect the optimization. Also, you need 
to avail of the services of a professional and efficient company like the Digital Marketing 
Concepts.

Our expertise is not obtained overnight. In fact, we work hard to acquire it and our dedication 
complemented by our over 50 years of experience will speak for our professionalism and 
proficiency. SEO is one of our fields of expertise on top of website creation, development 
and design.

It is our goal to transform businesses into multifunctional ventures with the utmost potential 
for financial success.

For your needs about SEO, SEO services,Search Engine Optimization, SEO florida, 
Search Engine Optimization Florida, and Search Engine Optimization FL, you may 
visit our official webpage to learn more at

https://www.digitalmarketingconcepts.us/ and  
https://www.digitalmarketingconcepts.us/search-engine-optimization/

For your queries and other concerns, you may call us through telephone number  
239-244-2009 for Fort Myers and Cape Coral, Florida.

You may also contact us via our webpage at https://www.digitalmarketingconcepts.us/contact/ 
and contact@digitalmarketingconcepts.us

You may avail of our free consultation, please visit our nearest service areas at Fort Myers 
and Cape Coral, Florida.

How Effective Is Social Media Marketing to Your Website?

Business entrepreneurs who joined the bandwagon in the pioneering world of social media 
marketing take a lot of grit and guts risking the unknowns, however, the price of such a 
quest comes with astronomical results.     

Statistically, about 90% of marketing advocates proclaimed that social media is a ‘total 
marketing game-changer’ for their businesses which resulted in infinitely social exposure 
and presence, and that’s just a tip of an iceberg. 

Globally, the powerful effect of social media is clear and distinct. It is an application, 
website, or computer-mediated technologies that enable the users to interact and 
connect like sharing of ideas, information, interests, and other forms of expression in 
social networking or virtual communities.  To mention a few(currently) like Facebook, 
Instagram, Pinterest, Twitter, Youtube, and many other social media platforms, it is easy, 
convenient and economical to deal with other people in separate locations, without 
meeting them personally.   

Social networks are recently a momentous part of each marketing strategy, and the 
benefits of utilizing social media are so eminent that anyone not enforcing this cost-
effective resource is missing out on a phenomenal marketing shot. It's effortless to 
visualize that social media marketing is a key element for success in marketing and a lot 
of marketers ascertain the implicit for business growth using the platform.

Indeed, social media had a substantial effect on the modern business world. Beginning 
from small startups to big-time corporations, each one is adopting the social media 
marketing phenomenon to make their brand or services distinct and significant. 

With a vast array of business sources where competition thrives to be the most pioneer 
and effective digital tool, every business owner or entrepreneur is confused about what 
to use. To help enlighten the complexities, here are some ideas on how social media 
marketing can definitely be effective for any business website: 

Building up Brand Consciousness

A social media careful plan will greatly boost your brand recognition since you will be 
involved with different types of audiences, consumers or clients on several levels of 
intellectual capacity. Simply having people to act upon one another with your content or 
topic of choice will increase brand awareness and start building your business fame. 

Better Brand Loyalty

One of the main objectives of the majority of businesses in developing a loyal 
customer base. It is vital to constantly engage with consumers and start developing a 
bond, or a close business relationship with them. The client-based relationship is vital 
in any business, the key to having a ‘bread and butter of a company’ is to have a long-
lasting business partnership bonded with loyal clients in a mutually beneficial way.

Growth on your Inbound Traffic 

A good social media profile with strong search engine optimization is another way to 
have achievable inbound traffic to your website. By posting quality-wise, trending and 
interestingly substantial content on your profile will open up opportunities for your 
audience to your site. The moment your audience is on your site, you can start to convert.  

Inbound traffic growth is possible through continuous publishing of content directly to your
 target audience. A more quality-wise content will entice more new lead audiences, with 
an optimized website for sure these new audiences will be converted to customers.       

Leveled-up Search Engine Rankings

A strong search engine optimization is a big factor in attaining higher page rankings and 
leveling up the traffic to your business website. Once you are on top of the rankings, 
most likely every time a consumer looks for a brand, Google will show up first your 
website. A search engine optimization strategy is vital to cope, maintain and sustain the 
ever dynamic and challenging web environment.    

Maximized Conversion Rates

By consistently posting quality content and reports with new audiences, your company 
improves overtime which builds credibility, trust, and integrity, eventually leads to 
conversions. Social media conversion is an interaction between your company and the 
customers, where your company brand opens up to customers and in turn, customers 
socialize and network interactively.   

Economical

Beneficially, marketing costs cutting is the common denominator as to one of the major 
reasons why use social media platforms. Once you establish a strong website platform 
like creating, content publishing, and close interaction with clients (followers /fans), the 
coping up and maintaining process will give significant results in no time.   

Attain Marketplace Advanced Awareness 

To be intuitively advanced in the marketplace world of social media is one of the most 
vital factors every entrepreneur should have. By closely monitoring the web activity on 
your profiles, you can understand customers' interests, beliefs, and personalities that you 
might not otherwise be aware of if your business didn't have a social media existence. 
Understanding customer insights and behavior patterns can help you predict your next 
marketing strategy moves.

Clearly enough, social media marketing will definitely provide the result-effectiveness of 
any website that any business entrepreneur desires.  So if your business still doesn't 
have the appropriate profiles or needs upgrades on modern social media marketing, let  
Digital Marketing Concepts of Southwest Florida, the next generation of Digital 
Marketing Experts do a redesign, new features, or simply assistance in improving the 
conversion rates for you!

Digital Marketing Concepts, your Social Media Marketing Florida experts, has a 
combined experience of over 50 years in every facet of Digital Marketing, we introduce 
customers to sellers of multiple products and services, from creating and designing 
websites, performing search engine optimization, managing your pay per click 
campaigns to social media ads and social media development.

Call us up at our Fort Myers and Cape Coral Service Offices: 239-244-2009, our  
Florida Social Media Marketing specialists would be happy to offer a FREE Initial 
Consultation about social media marketing services, website design, search engine 
optimization(SEO), CMS-driven eCommerce system, graphic design, video internet 
marketing, mobile Apps development, and Web Apps development.

You can drop us a line at contact@digitalmarketingconcepts.us, or contact us 
through our website at https://www.digitalmarketingconcepts.us/contact/.

For other details and information, check us out at https://www.digitalmarketingconcepts.us/.