One of the most popular methods of digital marketing is pay-per-click (PPC) advertising. This
method utilizes Google Ads to help run paid advertising campaigns to reach your target audience.
If you want to maximize your digital marketing budget, it is best to work with a Google Partner
agency. A Google Partner will be able to deliver a better campaign that stretches every dollar
of your budget.
There are numerous benefits to using a Google Partner agency, which we will discuss on this
page. If you’re ready to start your PPC campaign with a Google Partner company, call
Digital Marketing Concepts today at 239-244-2009 to speak with a google ads campaign
specialist.
How Do You Become a Certified Google Partner?
Google awards the Google Partner badge to an agency (or individual) who meets rigorous
standards for advertising and product knowledge. To become an official partner, you must
pass Google Ads product certification exams and demonstrate competency in Google tools.
Being a Google Partner also means that you can take all of your Google-knowledge and
“walk the talk.” Our partnership is a by-product of our commitment to grow our clients’ businesses
by strategically using Google.
Google audited our Google Ads manager account to determine if it met the standards of being a
Google Partner. There are various Google Ad performance, spend, and certification standards
that must be met before Google will even consider an agency for an audit.
The Digital Marketing Concepts of Fort Myers, Florida always strives to provide top-quality Google
Ads management to our clients. The results of Google’s audit of our account reflected this
dedication, which ultimately helped secure our Google Partner status.
Benefits of Working with a Google Partner Agency
1. Google Partners are experts.
A Google Partner company will help you produce the best campaign. They have experience with
Google Ads and have staff that is highly trained to work with Google Ads. With Digital Marketing
Concepts, you’re partnering with an agency that knows the ins and outs of Google Ads.
2. Google Partners stay up to date with the latest PPC information.
Google requires their Partners to constantly learn the changes. Google Partner Agencies are
required to take recertification exams to ensure they are well versed in the latest changes.
Google helps partner companies by providing them with training, so you can feel confident that the
information is coming directly from the source. A company must be on top of the changes to
provide you with the best campaign. Google makes sure that it happens.
3. Google Partners can help you quickly.
When running a campaign, any number of issues can arise that negatively impact your campaign.
Ads can be attacked by malware, which halts a campaign from running, costs your business time
and money and would take days for you to fix on your own.
A Premier Google Partner has a dedicated Google agency team that they can contact to take care
of issues quickly, saving your business time and money. This makes a Premier Partner a great
option for your business.
4. Google Partners work directly with Google.
The best thing about a Google Partner is that they work directly with Google. PPC ads are operated
through Google’s platform. They are one of the top search engine platforms that users use to
conduct searches.
It is difficult for your individual business to build a direct connection with Google. If you run into issues
or need help, it can be challenging to get in touch with someone from Google. There are hundreds of
thousands of other businesses that are trying to get in contact Google too, which makes it difficult for
your business to establish that connection.
When you use a Google Partner company, you have a direct line of communication with Google.
Google provides these companies with their own team, so they always have someone to contact.
These companies speak to Google directly to address numerous types of topics.
You can have your Google Partner make contact about optimizing your account or relevant insights.
As issues or concerns arise, a direct line to solve them is guaranteed.
Since Google Partner companies work directly with Google, all of their training comes from Google.
As stated previously, Google provides Partners with training sessions to help them improve their
Google Ads campaigns. These companies are constantly trained on the latest features and how to
use them.
Google Partners receive their information, training, and certification directly from Google. Meaning
you will get a far better Google Ads campaign because they are obtaining and applying the knowledge
straight from the platform that hosts your PPC ad.
By utilizing a Google Partner company, you will get a great campaign that will bring results for your
business.
Would you like your business to be found on Google Page One?
Call Digital Marketing Concepts of Fort Myers, FL now at 239-244-2009 and partner with us! We
would love to hear from you! Discover more about our services here!
