Wednesday, August 28, 2019

5 Tips In Managing Your Social Media Marketing in Fort Myers, Florida

Social media marketing is vital to the success of many modern businesses. In addition to being a core
communications channel, it is particularly beneficial to small businesses since it is largely free to use and
cost-effective to leverage with marketing campaigns. An increasing number of customers also engage daily
with social media channels that include Twitter, Facebook, Instagram, and Pinterest. As a result, smart
businesses are looking for ways in which to build their brand and customer engagement online.

So if you are planning to engage in a digital marketing strategy for your business, what five things should
you prioritize? Here are 5 tips on managing your social media marketing in Fort Myers, Florida.

1. Pick one or two channels and 'own' them
Some businesses fall into the trap of setting up social media profiles across multiple platforms. New social
media platforms seem to emerge every day, and there's no guarantee that today's fad will still be in use
tomorrow. Rather than worry about trying to keep up with the ever-changing digital world, focus on one or
two social media platforms that work for you. Business to business marketing tends to benefit from LinkedIn
and Twitter. Business to the consumer can find that Facebook and Instagram work well, especially where
products are visual and where an engaged community of buyers is likely to return for more. Spend time
focusing on your chosen channel/s and really develop them.

2. Share information
Once you have your channels in place, invest in their development. Consider your messaging and
marketing strategies and share information with your followers and prospective customers. Talk about
your products and get happy customers to do the same. Avoid heavy selling which puts people off in the
social space, but gently position what you do in a broader context of sharing interesting and useful
information. Added value content is key to online success.

3.Know who you are talking to
The online world is odd in its anonymity, but marketers need to know with whom they are talking. Find
opportunities to bounce your social media followers onto your website where you can carry out more
detailed data capture and identify potential customers. Try running competitions to grow sign-ups.

4. Listen and learn
There are plenty of digital consultants who will charge a small fortune to create complex social media
strategies for your business. But many small firms manage perfectly well by starting small, being
consistent and learning as they go. An authentic voice is key, as is the sense that the brand is peopled
by real personalities rather than a faceless corporation. Watch and learn from what is happening around
you and don't be afraid of making mistakes. Stay open, honest and humble, demonstrating the values
that you and your business embody offline - and your customers will respond.

5.Blog about your business

Blogs are a great way to build an online following, but again, content is key. Don't simply create blogs
to stuff SEO-friendly keywords into the content. Talk about things you care about, are excited about,
and that you know about. These will naturally be aligned with your business offer and allow you to
demonstrate true value to your followers. Over time, this is increasingly likely to enhance sales and
customer retention.


This is where Digital Marketing Concepts comes in. If you are in Southern Florida, Digital
Marketing Concepts is the best Multimedia Company that can help you with your Social Media
Marketing needs. We can offer our expertise at an affordable and reasonable price! You can be
connected with potential customers with ease and confidence. We assure you, we will meet your
needs and specifications. Contact us now through 239-244-2009, and partner with us!

How Can Digital Marketing Concept's SEO Help Your Website in Florida?

You’ve launched your new website, ready to welcome crowds of new customers. But, if
no-one finds your new website, how will they see what you have to offer? And that’s
why search engine optimization (SEO) in Fort Myers, Cape Coral, Miami, and Fort
Lauderdale – the earning of traffic through search engines – has been such an
important topic for site owners. Organic traffic, as it’s known, is the lifeblood of many
websites.


That’s why at Digital Marketing Concepts, we’ve put together the SEO services in
Florida that helps your website. For most websites, the same fundamental pieces of
advice apply and we’ve gathered the best to get you started. We’ve added where you
can find more information, plus our favorite tools to get the job done.


The good news is that despite its coverage, most site owners don’t do SEO – a bit of
dedication will put you ahead of a lot of the competition. Even better, these are ideas
that don’t require an encyclopedic knowledge of code to try out. SEO in Florida can
seem intimidating, but anyone can understand the basic principles. Whatever your
skill level, there’s always an opportunity to improve your site. Our SEO services at
Digital Marketing Concepts experience will impress you. Almost as much as the
results. People often choose us for our SEO experience.  We’ve been doing it for four
years. But being Florida’s most experienced SEO company isn’t what keeps clients with
us. It’s the results, sustainable SEO results. So how can Digital Marketing Concept's
SEO help your website in Florida?


Our approach is much more selective. Like using a scalpel – a sharp one – to carve out
a niche at the top of the most relevant and therefore effective Google rankings.
An SEO strategy based on the most relevant keywords is important because greater
relevance means more qualified traffic. Qualified traffic means more inquiries,
conversions, and sales.


That’s why our dedicated SEO team will take the time to understand your business and
goals as comprehensively as our SEO specialists will research the search terms that
are most likely to drive more traffic to your site.


SEO companies are a dime-a-dozen – just search online. Our highly evolved processes
and bottom-line focused team can deliver you a finely tuned digital experience.


Why SEO services at Digital Marking Concepts will work for you.


In addition to an always-on, 24/7/365 online marketing presence, an effective SEO
strategy provides:


·        Direct access to ready-to-buy customers who are searching for your products and
services
·        A sustained presence in organic SEO search results (where 80% of people click)
·        A potentially unlimited source of free, targeted and qualified Google traffic
·        Brand kudos derived from the trusted nature of organic SEO results, in short, it’s
good for your marketing budget, bottom line, and brand profile.


But we believe our reviews and results speak louder than words. If you’d like to find out
more about our services, our SEO support team is just a call or click away.
Digital Marketing Concepts has been an expert in Search Engine Optimization in
Southwest Florida. Our Team is formed through many professionals and experts
locally and around the world. With a team that’s average years of experience is over
ten, we provide top SEO results. We are the Best SEO consultants in Florida.


Contact us through these numbers:
Naples, Fort Myers, and Cape Coral: 239-244-2009

Fort Lauderdale and Miami: 305-249-1845